Cookies Policy

What are cookies?

Cookies are text files containing small amounts of information which are downloaded to your device e.g. computer, laptop, tablet or mobile phone, when you visit our websites and subsites. Cookies are then sent back to our website on each subsequent visit, or to another website that recognises that cookie. Cookies are useful because they allow a website to recognise your device.

Cookies help us collect data about you and how you use our services – for example, we're interested in which internet browser you used to visit our website, how long you visited and which pages you looked at. We monitor our website to better serve you in future.

Managing cookie settings

You can clear cookies set on our website from previous web browsing sessions. Below are instructions on how to do this on the main browsers:

Types of cookies

  • Strictly necessary cookies: are essential cookies that ensure that the website functions properly and that your preferences (e.g. language, region) are saved.
  • Analytical cookies: allow us to analyse website use and to improve the visitor's experience.
  • Marketing cookies: allow us to personalise your experience and to send you relevant content and offers, on this website and other websites.

The cookies we use

Analytical Cookies

Name: _gid
Descriptions:(First Party cookie) This cookie is associated with Google Universal Analytics which is a significant update to Google’s more commonly used analytics service. This cookie is responsible for tracking user behaviour. It expires after 24 hours of inactivity.
Hosted by: swimmingstrong.co.uk
Expiry: Persistent cookie – 1 day.

Name: _ga
Descriptions: (First Party cookies) This cookie is associated with Google Universal Analytics which is a significant update to Google’s more commonly used analytics service. This cookie is used to identify unique users by assigning a randomly generated number as a client identifier.
Hosted by: swimmingstrong.co.uk
Expiry: Persistent cookie - 24 months.

Name: _gat_UA-
Descriptions: (First Party cookie) This is a pattern type cookie set by Google Analytics, where the pattern element on the name contains the unique identity number of the account or website it relates to.
Hosted by: swimmingstrong.co.uk
Expiry: Session cookie.